A Messenger Bot, or chatbot, is a piece of automated messaging software that uses AI to converse with people.
Bots are programmed to understand questions, provide answers, and execute tasks. From a customer’s perspective, they’re a friendly and accessible time-saver. Rather than opening an app (let alone downloading one), making a phone call (ew), running a search, or loading a webpage, your customer can just type a message, like they would to a friend.
Chatbots have been around in some form for decades, and currently they exist on webpages, in apps, on social media—you name it.
A Facebook Messenger bot is a chatbot that lives in Facebook Messenger, meaning it converses with some of the 1.3 billion people who use Facebook Messenger every month.