Kellogg’s is building a hybrid customer strategy that builds on its legacy while making it fit for the digital landscape.
The post Kellogg’s: FMCG brands make mistakes when they just check the digital box appeared first on Marketing Week.
Phvntom, Inc. is a digital marketing company located in Boise, Idaho that creates websites, apps, and full-scale promotions/campaigns for other businesses. The views and opinions expressed in this article are strictly those of its authors and were not written by Phvntom. This article was originally published by Marketing Week.